While I don't totally agree with the essence of this articles title there are some trends taking place that show a redistribution of media. I foresee another media mashup in the next decade that will blend and aggregate all the delicious media that we've grown to love. Imagine a piping hot media pizza with all the toppings in an instant!
Don't worry, the long tail will continue to prosper, however this new media mashup source will knock your socks off - as it will most likely combine video/tv/internet and social media leaving some singular genres obsolete. Don't think for a second we're going to continue this avalanche of social networking sites for much longer. Ain't gonna happen baby. And once the web (specifically social media) truly integrates into the smartphone - the ripples will be felt far and wide.
From 'Old Media's Decline - New Media's Ascent' by Adam Ostrow...
- Blogs are now used by 24% of Internet users, up from 13% in 2006
- Social networks are now used by 26% of Internet users, up from 17% in 2006
- Videocasts are now used by 11% of Internet users, up from 6% in 2006
- RSS feeds: growing from 5 to 7 percent
- Podcasts: growing from 5 to 7 percent
- Business news sites: flat at 8 percent
There's still a ton of growth opportunity there for you folks. Get on it.
Where do you think media is headed?
