Living in the information age is a rush.
Within minutes one can open the information reservoir and have tens of thousands of different podcasts, RSS feeds and the like. Wanna be in the know on what people are doing? Maybe even conduct a mini focus group on something for your business. Get on Twitter yesterday.
The downside? You knew there's gotta be one. Personalizing your own information stream can be great fun, but often many reach a saturation point and feel overwhelmed.
I can almost hear you thinking "Give me what I want but help me manage it." There are many tools to help you do just that.
Enter the aggregators.
It may sound like your little nephew's way of pronouncing 'alligator' - an aggregator collects and complies web content. There are fancier, more complicated descriptions for them, but who needs 'em?
I love my RSS reader, I personally use Netnewswire because I'm a Mac hound who barks at the moon. There are many to choose from. I love how mine syncs with my iPhone for information on the run. I can keep up with the latest Seattle Mariner dealings while in line at Starbucks...not that they'd ever make me wait!
Twitter users have to keep up too. Tweetdeck is loved by many. It helps consolidate tweets and those you follow into easy to manage sections.
There are a ton more out there. Google for your specific media jones, the keyword is 'aggregator'.
Are you using aggregators? If so, for what type of media?
