It's not about you.
It's not about you.
It's not about you.
Life is changing.
Business is changing.
The world is changing.
iThis. iThat. iHave. iWant. iNeed.
This is what a lot of social media communication sounds like.
This is short-term, selfish, nobody-is-going-to-care-because-they-can-see-right-through-your-motivation thinking. They see the dollar signs in your eyes.
When your social media presence becomes 'iFocused' your business becomes 'just another one of those businesses'. Just another enemy attacking their senses, after their money.
But you and I know this isn't your motivation. We know that. But do they?
Take great care with your social behavior or that's how you will be perceived.
Consider that, as people - we want and need others in our lives. We are happier, more peaceful, and more productive when we have good people around us. Our bodies and minds respond positively to community, friendship and family. It's as essential to us as any food or water we consume. Isolation and depression go hand-in-hand. The individual is better off as a part of something bigger.
Family. Church. City. Group. Tribe. Organization. Community. Country. World.
Purpose. Legacy. Brand. Unity. Love.
Stop firing off dozens of links out on Twitter. Start talking.
Stop collecting friends. Start listening.
Stop thinking you. Start thinking we.
How do you define social?
It's not about you.
